Cambridge BID enters an exciting new phase in its development with a new structure, strengthening the role of the team and raising the profile of the BID in local, regional and national conversations.
Cambridge BID, currently the 16th largest in the country, has appointed Glen Sharp (Trinity Hall) as Chair and Chris Douglas (Graduate Hotel) as Vice Chair and a new Chief Executive, Maria Manion last July.
From 1st January 2024, Helen Hames has been appointed as Director of Destination. Helen will focus on the way we present and tell the story of Cambridge at a national and international level. Working with key stakeholders Helen will develop the City’s Destination Management Plan in partnership with Cambridge City Council, and position Cambridge within national tourism structures. Helen will also be focusing on how we can develop a more sustainable funding model to support the delivery of visitor economy work and ensuring the broad Cambridge offer is effectively communicated.
Becky Burrell has moved to Director of Operations and Development. Becky will focus on ensuring the BID delivers complex major projects effectively, she will look at the delivery of new projects (capital and revenue), and how we engage with the different sectors across the city. Becky will develop the role of arts of culture at the BID, working with partners to ensure we maximise our resources and work effectively for our levy payers.
Natalie Cargill takes on a new role as Head of Marketing & Communications. Natalie will focus on the way the BID presents itself to our levy payers, stakeholders, residents and consumers. Cambridge appeals to a range of audiences and Natalie will ensure we are using the right mediums to communicate with all audiences and the messaging is right. She will also be looking to further develop the marketing & comms strategy for the BID.
Glen Sharp, Chair Cambridge BID says, ‘This is an exciting new phase in Cambridge BID’s development. We know tourism, arts and culture play an important part in the evolution of the city and its reputation. These new appointments recognise the talent and expertise we have within the team at Cambridge BID. They will help take us forward in the development of the BID and respond to the demands within the city, the changing national structures and of course ensure we are able to deliver the objectives set out in our five-year business plan and deliver outstanding projects and represent the interests of our levy payers.’
