The BIG Switch on

An event for members of the public to signify the start of Christmas shopping period in the City Centre and see the switching-on of our Christmas lights across the BID Area.

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What is the project:

An event for members of the public to signify the start of Christmas shopping period in the City Centre and see the switching-on of our Christmas lights across the BID Area.

Who does it benefit:

Retail and leisure businesses primarily, creating a positive and vibrant buzz in the City Centre during the busy shopping period and encouraging shoppers to make Cambridge their destination of choice.

Project status:

This is an ongoing project, which the BID will deliver each year.

How do you get involved:

Becky Burrell becky.burrell@cambridgebid.co.uk 01223 903300.

Switch On 2024

The Big Switch On with Star Radio at Market Square - Sponsored by Bright Horizons

On Sunday 17th November, we head to Market Square to turn on the city centre lights.

The annual Big Switch On kicks off Christmas season this year with Star Radio taking control of stage, promising to entertain the crowds from midday. There will be a lively line up from local performing arts clubs, choirs and much much more.

We are working with Bright Horizons this year to deliver The Big Switch On.  Bright Horizons is a market leader in early years education, providing care and education to children aged between 3 months to 5 years, across almost 300 nurseries in the UK. With 2 new nursery openings in Cambridge based on the Biomedical Campus and Milton Road, growing their Cambridgeshire portfolio to 10 beautiful settings, with teams they are hugely proud of.

Leah Dunne-Kealy Talent Acquisition Manager at Horizon says “We wanted to sponsor this year’s Christmas lights switch on, as we are always looking for ways to connect with our local community and promote the early years sector as a rewarding and important careers path – for anyone who wants to make a difference to the next generation. During a time of celebration, where connection and family is really evident, this felt like a great partnership opportunity.”

For up-to-date information on both events and the schedule of performers, please follow Love Cambridge on Facebook and Instagram.

Christmas Lights Switch On at the station with Star Radio - Sponsored by Fora

On Thursday 14th November we will officially turn on the lights at Cambridge Train Station in partnership with Star Radio. This year’s event has been kindly sponsored by Fora. Located on Station Road, Fora offers beautiful, flexible workspace just a couple of minutes’ walk from Cambridge station. With signature hospitality, a like-minded community of members and re-energising wellness experience, they take the grind out of daily work-life, so you can focus on what’s important – working productively, healthily, and happily.

Join Star Radio Drivetime Presenter Josh Lovatt to switch on the lights and officially kick off Christmas in the CB1 area. Starting at around 4.30pm, Josh will be bringing his decks and party tunes (and maybe the odd Christmas song) to the Station and asking you to help celebrate the start of Christmas.